An anonymous, exasperated executive from a car manufacturer recently squirmed during an off-the-record interview when asked about his company’s intentions …

Upcoming Differentiator: Car Companies Who Unlock The “Key” Of KPIs Read More »

In the world of technology leadership, it’s crucial to understand that every challenge a CIO faces involves not only technology but also the intricate interplay of people and processes. Having spent decades in the automotive industry, I can attest that technology alone would have made my job significantly easier.

Augmented reality is a new and exciting technology with one key problem: much like the first cellphone, many people don’t yet understand what it really is and how it can fit into our lives.

At industrial companies today, software now defines and enables the customer experience. The automotive industry is seeing a major transformation in this regard, where software development is quickly becoming both the new core competency as well as the market differentiator. From sensors and controls that make a car perform better to remote access to navigation, music, and personalization options, software is behind virtually every aspect of the vehicle.