Technology Trends

The Three Legends (Or Lies) Of Electric Vehicles

In the star-studded 1962 blockbuster “The Man Who Shot Liberty Valance,” a minor character ironically finishes the film with the most iconic-yet-frequently-misquoted line, “When the legend becomes fact, print the […]

Auto Executive: “AI Will Be Used For More Than Just The Products”

With the wide readership that this forum provides, feedback on articles comes in many forms: explicit compliments, constructive criticisms and a wealth of social media comments (as well as hopefully […]

Auto Recalls Way Down In 2023 And Mercedes Knows Why

In early 2018, AlixPartners released a study that 2017 recalls costs in North America alone exceeded $20B annually. That only went northward thereafter in 2019 and 2020 with 24% and 32% […]

EV Motorcycle Startup Shows How Culture Drives Marketplace

The history books of the automotive industry contain whole chapters of cultural gaffes. The myth in these legends, though, is that such egregious errors always cost corporations billions when, in […]

Artificial Intelligence: Why Auto Companies Are Redesigning Cars And Suppliers

To have not heard of Chat GPT, Google’s Bard, etc., you must be living under a technological rock. Each such powerful Artificial Intelligence (AI) agent has splashed the news with […]

Ukrainian “Work From Anywhere” Saga For An Auto Software Company

Just like in other industries, the automotive employers’ cliché that emerged from the pandemic was “you can work anywhere” with arguably the best variant being Mary Barra’s version that GM […]

Wirelessly Updating Software Creates Dangerous Mindset In Auto Industry

The tale is as old as time. The hubris of the haughty hare loses to the steadfast rigor of the ridiculously-slow, almost laughable tortoise. If endowed with incredible speed, no […]

New Study Shows The RV May Need A Slightly Revamped Name

The stereotypical imagery of Recreational Vehicles (RVs) has mostly been based upon the historical demographics of owners: retired “empty-nesters” seeking lower-cost adventure on the open road with a portable quasi-hotel-on-wheels. […]

Augmented Reality is the New Cell Phone

Augmented reality is a new and exciting technology with one key problem: much like the first cellphone, many people don’t yet understand what it really is and how it can fit into our lives.  Think […]

So You Think You Can Build Software Without Specialized Developers?

Software is becoming a critical element in virtually all products, from vehicles to household items. There are fridges with touch screens and built-in voice assistants. Doorbells, locks, and thermostats can […]

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