For the better part of the last 75 years of the automotive industry, efficiency has been one of the major battlegrounds in the quest for better margins. Keeping costs down […]
For the better part of the last 75 years of the automotive industry, efficiency has been one of the major battlegrounds in the quest for better margins. Keeping costs down […]
Adults make an estimated 35,000 decisions in any given day. Additionally, they change their minds twice on average for every one of those instantaneous decisions. So on average, a highway driver makes […]
Imagine a face or personality informing the driver of an impending pedestrian crossing or a newly identified route. The avatar might be cartoonish like a talking logo or eventually more […]
In the star-studded 1962 blockbuster “The Man Who Shot Liberty Valance,” a minor character ironically finishes the film with the most iconic-yet-frequently-misquoted line, “When the legend becomes fact, print the […]
With the wide readership that this forum provides, feedback on articles comes in many forms: explicit compliments, constructive criticisms and a wealth of social media comments (as well as hopefully […]
In early 2018, AlixPartners released a study that 2017 recalls costs in North America alone exceeded $20B annually. That only went northward thereafter in 2019 and 2020 with 24% and 32% […]
The history books of the automotive industry contain whole chapters of cultural gaffes. The myth in these legends, though, is that such egregious errors always cost corporations billions when, in […]
To have not heard of Chat GPT, Google’s Bard, etc., you must be living under a technological rock. Each such powerful Artificial Intelligence (AI) agent has splashed the news with […]
Just like in other industries, the automotive employers’ cliché that emerged from the pandemic was “you can work anywhere” with arguably the best variant being Mary Barra’s version that GM […]
The tale is as old as time. The hubris of the haughty hare loses to the steadfast rigor of the ridiculously-slow, almost laughable tortoise. If endowed with incredible speed, no […]